Business Administration and Management BSc

For
you...

If you are creative, enjoy solving complex problems, and have strong communication skills, this program is designed for you. You will learn to plan, organize, and manage business processes, develop strategic thinking, and gain practical knowledge that prepares you for the challenges of the modern business world. With a broad perspective and professional mindset, you will acquire the tools to succeed in various industries, including finance, marketing, logistics, and management, both domestically and internationally. Through case studies, practical projects, and modern business tools, you will develop the skills necessary to analyze, plan, and implement effective solutions, making you a confident and adaptable professional ready to contribute to the evolving business environment.

Course details

Course form

Full-time

Course duration

6+1 semesters

Course level

Bachelor (BSc)

Tuition fee

2800 EUR/semester for EU-students (includes the Member States of the EU, EEA and Turkey)
3500 EUR/semester for non-EU students
Two semesters tutition fee payment required.

Course language

English

SHORT DESCRIPTION

Success in business requires a combination of strategic thinking, analytical skills, and effective management and communication abilities. Our program equips students with cutting-edge knowledge and practical training to understand complex processes and deliver measurable results.

Students gain a solid foundation in economics, while also developing practical skills in business presentations, negotiations, event organization, and professional communication. Through case studies, projects, and interactive learning, you will learn to analyze business challenges, develop effective strategies, and achieve your goals in a competitive professional environment.

APPLICATION REQUIREMENTS

Completed secondary school studies
GPA: above 50% - annually and in the final exam
Intermediate command of English (equivalent to IELTS 5.5+ or TOEFL 69+ level, but no certificate required)
For BSc programs: high school math grade above 60%

SPECIALIZATION

Financial Management

The Financial Management specialization gives management students a deep and focused understanding of the financial functions of economic entities. The program provides comprehensive knowledge on how to manage and operate the financial functions and organizational frameworks of domestic and multinational companies, the financial sector, and public administration. Students gain detailed insights into the types and characteristics of financial services and learn to carry out financial planning tasks in a corporate environment. Supplemental topics, such as risk management and insurance, are also included, helping students handle uncertainties in business and financial decision-making.

Global Marketing

The Global Marketing specialization provides students with a comprehensive understanding of the theory and practice of international marketing. The program examines the global business environment, including economic, social, and technological aspects of marketing. Students explore marketing and public relations through international case studies, and learn the fundamentals of digital marketing, which is increasingly important in today’s business landscape. The program also develops international business culture awareness and project management skills, preparing students for professional careers in global environments.

International Business

The International Business specialization is designed for students seeking a thorough understanding of international business concepts, tools, and applications. The program prepares students for international careers and provides insights into the role of international business practices in globalization and geopolitics. Students will learn to analyze global trade theories, political and economic systems, ethics, and international law, and to evaluate the various methods companies can use to operate successfully in international markets.

Specializations are launched only if a minimum of 15 students wish to join the specialization.

CAREER OPPORTUNITIES

– Enterprise Manager / Business Manager

– Corporate Communication Specialist

– Environmental Manager / Sustainability Officer

– Expert in EU Economic Relations

– Manager of Start-up Enterprises / Business Developer

MAIN TOPICS

Micro- and Macroeconomics
Principles of Marketing
Business Economics
Introduction to E-business
Corporate Finance
Accounting
Management and Organization
Human Resources Management
Logistics
Decision Theory and Methodology (ERP Systems)
Project Management
Strategic Planning
Controlling
Business Informatics

WE LAY SPECIAL EMPHASIS ON

– Learning best business practices through the analysis of industry-relevant case studies.

– Developing practical skills in a simulated business environment, using modern business tools and software.

– Hands-on experience with strategic planning, decision-making, and project management, preparing students for real-world business challenges.

2025-26 curriculum

Open